Thursday, 30 June 2011

Fiat 500 by Gucci

Do you remember lusting after the special edition matt black and Shocking Pink Fiat 500 last year? To celebrate both the 150th anniversary of the unification of Italy and Gucci's 90th anniversary, the two have collaborated to bring the Fiat 500 by Gucci. Gucci and Fiat are proud to unveil the special edition of the iconic Italian Fiat 500 customised by Gucci Creative Director Frida Giannini in partnership with Fiat's Centro Stile.

This cool collaboration between two of Italy's most respected brands represents the perfect combination of craftsmanship and style and was launched on the opening day of Milan Fashion Week. The black and white colours of the 500byGucci, in unique eye-catching glossy pearl glass paint complement one another: black – with detailing in shiny chrome paired with interiors that contrast sharp black and white – for a contemporary and racy feel; white – with satin chrome detailing and ivory and black interiors – for a softer, sophisticated look.

Calling all fashionistas, the 500byGucci will be available in the UK, initially will be only available exclusively online, with two brilliant engines: the nimble yet economical 1.2 litre – which will cost £14,565 OTR – and the award-winning 0.9 litre TwinAir, priced at £15,765 OTR.

The fully automated on-line sales scheme allows customers to pay a deposit, order it directly from the factory, track the car’s progress, make a final payment and even arrange special delivery of the car to their home.

Fiat 500byGucci will be available in the UK this summer, you can visit www.fiat.co.uk/500bygucci to be kept up-to-date when the car launches.

Fiat
Fiat 500 by Gucci
Italian car

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