Lana Del Ray is the New Face of H&M

Swedish High Street Fashion Chain H&M has released their A/W 12 campaign shoot featuring the new face of the brand, singer Lana Del Ray. Lana, real name Elizabeth Grant, is seen wearing a blush pink Angora mohair jumper and matching pastel skinny jeans plus a pair of drop pearl earrings and kept her signature 60's inspired makeup, trademark backcombed hair and pastel pout.

H&M say "We were looking for a style icon and singer to model our fall collection and so Lana Del Rey was the perfect choice.  We think she shows our fall fashion in a very inspiring way. Lana will star in press ads and a commercial. The theme of the campaign is a modern and feminine woman with a soft attitude to show off a woman's curves and silhouette with a focus on knitwear and tweed, pastel tones and accessories in contrasting wine red. "

The A/W12 collection will launch September 2012 and Lana has also recorded a cover of Blue Velvet for a short film commerical that will be released on September 19 via hm.com. Are you a fan of Lana Del Ray's?

Summer Hair Trends from Lisa Shepherd London

Last month I attended a Bloggers Summer Hair Trend Event at Lisa Shepherd London Salon. This Summer the hottest trend from the high street to the beach is all about the vintage headscarf. Whether nautical, rocky or classically cool Hermes, this is definitely the look of the season. We caught up with Jason Cocking, celebrity hairdresser for a gossip over a cosmo cocktail, cakes and donuts and he shared his four favourite ways to rock the retro headscarf and showed us how to re-create the looks at home.

Pretty Plait using a vintage head scarf

Holiday Honey using a Vintage headscarf

Festival Femme Fatale:

“Great for day old hair, spray the roots of your hair with the fantastic Batiste dry shampoo to give it staying power. They have some fantastic fragrances on offer now – perfect for that in-between wash - Cherry is a particular favourite with my staff. Work the hair into a high top pony, knotting the scarf at the base, then backcomb the hair. Next, wrap the hair and scarf around the band, like a donut, or if hair is fine just wrap. Secure with a couple of grips if necessary.”

Celebrity Inspiration: Kim Kardashian with a festival twist

Holiday Honey:

“This style is perfect for beach hair – whether you’re in Brighton or Barbados. After a day at the beach with the seawater spray, or cheating with a spritz of Bumble & Bumble’s surf spray, you’re hair will be perfect to style. With a fine mist of Batiste’s dry shampoo at the root, for volume, fold the scarf to create a triangle, scoop the hair with your thumb and fingers, popping it into a pony. Then, rather than adding a band, knot the scarf to secure, letting the hair fall down.”

Celebrity Inspiration: Katy Perry 

Contemporary Vintage:

“For that that sexy vintage look, start by backcombing your hair. A sprinkle of Clynol Powder Punch at the roots will add volume and give the hair staying power. Then, pull the hair into a low ponytail at the nape of the neck and push up, this gives you the height you need for this ‘Swinging Sixties’ style. Use the scarf as a headband, loosely tying it to just cover your forehead, and leaving you the option to puck the pony underneath. Vintage? Voila!” 

Celebrity Inspiration: Nicole Richie

Prettier Plaits:

“Use the scarf as a headband and pull the hair underneath to the side. Split the hair into three

sections and plait normally. Knot the ends, leaving a little length, to backcomb in disheveled boho style.”

Celebrity Inspiration: Blake Lively

What do you think to the summer head scarf trend? Will you be re-creating any of these looks at home?

Lisa Shepherd 
24 Mortimer Street, London, W1T 3JP
0207 4679560 

TOWIE Make Up Secrets: Lydia Bright

Lydia Bright in Series 4

I recently met the lovely Hannah Ostrowicz who is a makeup artist from Essex and she has been recently working with a few of the girls from The Only Way Is Essex for the past two series. As each of the lovely ladies she works with have quite individual styles, I asked Hannah if she would like to do a series of guest posts on each of the girls individual looks sharing behind the scene make up secrets and TOWIE beauty tips. 

First up is Lydia Bright. As I'm sure you can tell, Lydia has changed her look quite dramatically over the past few series. And, her makeup has changed too. Over series 4, she liked the vintage, porcelain doll look. To achieve this, I would always line her eyes with a thick black sweep using MACs blacktrack gel liner and a thin eyeliner brush. Teamed with her favourite Eylure lashes (107s or, for evening looks, 207s), her eyes were her statement. With this look she loved her skin to be completely matte and contoured under her cheekbones. I would use MAC studio fix foundation and lots of finishing powder to do this. 
 
To get the perfect eyeliner flick, start from the outer corner of your eye and aim diagonally towards the end of your eyebrow. Obviously you can make your liner as long or short as you want, but aiming from your eyebrow ensures each side is the same angle (providing you have even brows). 
 
Now, however, Lydia has changed her look from vintage to beach babe! Her hair is a lot lighter and her tan a lot darker. She has more of a glow now which can be created using a bronzer and highlighter. She now has her eyes more smokey rather than the dramatic flick of series 4. To get a smokey eye, line with a kohl liner and blend a shadow into the lash line. Highlighter should mainly be used on the cheekbones (the highest part of your cheeks) and brow bones, to give you a fresh, sun kissed glow. 
 
A good tip for applying bronzer; use a big fluffy brush, and buff over your face in a heart shaped motion, starting at your forehead and down towards your chin. To get a safe, but sun kissed base, try Trinitia Spray Tans. They're fantastic! Are you a fan of Lydia's Make Up? If you have any questions on Lydia's Make Up then leave them in the comments below and I can pass them onto Hannah to answer. 

Biba Makeup Collection

Kate Moss in Biba Style Makeup

New Biba Makeup Range

House of Fraser has announced the re-launch of iconic fashion label Biba's make-up collection, first introduced in the 1960's. Inspired by the original Biba ethos of creating affordable pieces with a fashion forward style, the range draws on inspiration from the original Biba themes of 1930’s Hollywood Glamour. The collection comprises: Lip Palette (£24) in five shades; Baked Eyeshadow Palette (£26) in shades of molten metal and precious jewels; Face Palette (£34) containing six eyeshadows, an oyster pearl highlighter and pink blusher; Lipgloss ring (£15) featuring the Biba logo, the lid slides to one side to reveal a shimmery pink gloss; Nail Varnish Trio (£21); and Luscious Lashes (£18). The capsule collection will be available exclusively at House of Fraser from 1 October 2011.

Photo from Lisa Eldridge - creating a Biba inspired makeup look

Tofu White Silk & Black Chiffon Flower Detail Dress Haul

Tofu White Silk and Black Chiffon 1920's Dress with flower detail

This was a bargain orginally £130 reduced to £20 in the sale!

What would you wear with this dress?

♥